How to do an army ad
27
Feb
I’m going on a trip through eastern Europe soon, to take a look at their advertising. It would be cool if all ad were as funny as this one for the Ukrainian Army.
Found via The Ad Contrarian.
27
Feb
I’m going on a trip through eastern Europe soon, to take a look at their advertising. It would be cool if all ad were as funny as this one for the Ukrainian Army.
Found via The Ad Contrarian.
23
Jan
The new ad for Cadbury is cool. Irrelevant this time too, but I think people have learned to accept that now. By Fallon London via Scamp.
14
Jan

This is pretty damn crazy and will probably upset a lot of people (my guess is that the ratio is about ten upset people for every happy one).
It works like this: You install a facebook app, Whopper sacrifice, and for every ten friends you delete you get a free whopper. The friends will receive a message saying that they were sacrificed for a burger.
Apparently Facebook recently disabled the app after 232 654 friends had been sacrifice (according to the Whopper sacrificed homepage).
Cool idea by Crispin Porter + Bogusky via Real men write long copy and Resumé.
13
Jan
02
Jan

I found a great collection of vintage ads on Flickr. The Delmonte ketchup ad above would be cool to run as a PR trick today. Of course, no one will “get it” and it will get banned ASAP. But it should generate a lot of free media, and when the press ask about it, just say that the ad was “post ironic”.
Some of the ads are still good, some really doesn’t work today.
20
Dec
Amnesty celebrates the Universal Declaration of Human Rights 60th birthday with some help from Mother. Not the most creative ad, but that’s probably not the way to go with clients like Amnesty. I like it a lot.
Via The Planning Lab.
17
Dec
The Natural Confectionery Company joins Skittles in the category absurd candy ads with their new campaign by Fallon London.
It’s not as weird as some of the Skittles ads, but on the other hand it doesn’t scare the shit out of children either. Or this one might actually do that, I don’t know. Anyway, here’s some more: One, two.
05
Dec
This spot for Björn Borg is hitting the religious right in the head with a big stick.
It was actually made for Absolut Vodka , but they didn’t like it. Farfar kept the movie and later changed the sender to Björn Borg. So it changed from in an Absolut world to Love for all. It’s a little generic and fits all progressive companies pretty well (like Google!), but on the other hand it’s really well directed.
04
Dec
We all remember the Diesel SFW porn viral that spread on the internet some time ago. Now Farfar turns up the sick level a notch with The rise and fall of Pete the meat puppet:
It’s weird, and memorable, but I don’t think it will be as successful as the porn viral. It might make some more vegetarians though.
02
Dec

The UK has the highest teenage pregnancy rates in western Europe. The government doesn’t like the ring of that and spends a lot of money on campaigns. That’s good news for DLKW who got some of those money, and made this ad (click to watch it) for the Central Office of Information. (Via Scamp)
While reversed vomiting is cool, the ad doesn’t grab me. Maybe it’s because it’s played backwards and ends all happy. It reminds me alot of this and this Swedish ads by Forsman & Bodenfors. Although they are against booze, they are still very similar to the DLKW ad, only better.
30
Nov

The Swedish magazine Resume writes about DDB Stockholms clever campaign for McDonald’s. All the guests at the nearby nightclub received a stamp with the address and opening hours to the local McDonald’s. Simple and brilliant.
29
Nov
If all ads were this good, people would turn on the tv just to watch the ads. So let’s all aim for this whenever we get the chance to direct a spot.
18
Nov
Whatever you think about Thatcher, this ad is simply brilliant.

Not only has it won awards for best ad of the century, it also firmly positioned Saatchi & Saatchi as the conservative ad agency. But maybe that will change as they are now working for Brown.
Read more.