sho.wca.se - inspiration for creatives in advertising and design

This spot for Björn Borg is hitting the religious right in the head with a big stick.

It was actually made for Absolut Vodka , but they didn’t like it. Farfar kept the movie and later changed the sender to Björn Borg. So it changed from in an Absolut world to Love for all. It’s a little generic and fits all progressive companies pretty well (like Google!), but on the other hand it’s really well directed.

Via Resume (Swedish) 1 & 2.

We all remember the Diesel SFW porn viral that spread on the internet some time ago. Now Farfar turns up the sick level a notch with The rise and fall of Pete the meat puppet:

It’s weird, and memorable, but I don’t think it will be as successful as the porn viral. It might make some more vegetarians though.